Make the most of your business logo design with good color choice
Many companies don't know where to start when it comes to choosing colors for a business logo design. It's tempting to pick bright, bold colors to make a splashy statement with. But you should hold off on picking out random colors from the rainbow. Instead, focus on using shades of black and gray, and have one or two spot/accent colors to break up what would otherwise be a monotonous design. Avoid gradients, as pretty as they might be, because they look better on a computer than they do in print. In fact, gradients are somewhat wishy-washy, which is not a statement you're going for with your business logo design.
Should you use photos in your business logo design?Photos are a must for some who are making up a business logo design. But are they right for you? Well, that larely depends on what you're planning on showing off in a photograph. Most business logo designs are better off with scenic or relevant photos, and they must be highly contrasting and use minimal colors, so that they look good in small and large sizes.